Motion design for SaaS:
your real product, animated
Animated ads, explainer videos and launch videos,
made by our own motion team from your product screens.
Trusted by ambitious SaaS teams
Videos we made
Three recent films, each made from the product’s real screens and brand.
visiblRebranding film
Doctor SEO became visibl. The film tells the story from 2018 to the new name, for their site and their ads. In Romanian.
NodaProduct launch video
Noda is an AI workspace for renewable energy sites. The film shows a site checked for grid, land and permits, inside the product. Noda is our founder’s own startup.
ArcaneProduct ad
Arcane is a privacy app for sending from many Solana wallets. Its send screens fly through space in one short ad.
A SaaS video has four jobs
It has to stop the scroll, show the product,
make the value clear and lead to one next step.
Stop the scroll
Open on a problem your buyer knows, before they move on.
Show the product
Put your real screens on view, so people see what they get.
Make the value clear
One idea per scene, in the words your buyers use.
Lead to one step
End on one action: sign up, book a demo or start a trial.
What our motion team makes
One video or a set. Each one starts from your product,
your buyer and the place the video will run.
Animated ads
Short motion ads for paid social and video channels, built around one problem your buyer has.
- Meta and Instagram
- YouTube
- Hook variants
- Vertical and square cuts
- Captions
Animated explainer videos
Show what your product does and why it matters, step by step, with your own screens.
- Script
- Storyboard
- Product walkthrough
- Homepage video
- Sales and demo video
- Onboarding video
Launch videos
A short video for launch day: a new product, a new feature or a Product Hunt launch.
- Product launch
- Feature release
- Product Hunt
- Changelog clips
- Social cuts
- Email and landing page
Product UI animation
Animated product screens for your website, app store pages and onboarding.
- Website hero loop
- Feature loops
- App store previews
- Onboarding screens
- Help center clips
What every video is built on
Every project rests on the same four parts,
from a short ad to a full explainer.
Your real product
We animate your actual screens and flows, not generic interface art.
Our own motion team
The same team writes the script, designs the scenes and animates them.
One clear message
Each video carries one idea, written for the buyer who watches it.
Sizes for each channel
We plan the formats and lengths for each place the video runs.
From brief to final video
Four steps, one team.
You approve each step before the next one starts.
01 Brief and quote
We learn the goal, the buyer and where the video will run. You get a quote with the scope, price and delivery date.
02 Script and storyboard
We write the script and sketch each scene with your real screens. You approve it before we animate.
03 Animation
Our motion team animates the approved storyboard in your brand colors and fonts.
04 Review and delivery
You review the cut and we make the agreed changes. Then you get the final files in the sizes you asked for.
hopastudio vs other options
Compare hiring a video editor, paying a video agency
or working with our motion team.
In-house
Video agencies
hopastudio
Sources, read on 19 October 2026: in-house cost and ramp-up from the hiring comparison on MAW Motion Studios. Agency hourly rate from the pricing page of Capture Video.
Priced per project, by custom quote
There is no price list. Tell us what you need,
and we send one quote with the scope, price and delivery date.
What sets the price
- The type of video
- Its length and the number of scenes
- How many versions and sizes you need
- How many product screens we animate
Custom quote
- The scope in writing, before work starts
- One price for the agreed project
- The rounds of changes, stated up front
- A delivery date you can plan around
Need a launch video or an explainer?
Message Ovidiu on WhatsApp and tell us about the video.
You get a custom quote with the delivery date.
FAQ
How much does a motion design project cost?
Every project gets a custom quote. We set the price after a short call or a written brief, based on the type of video, its length and the versions you need. There is no fixed price list.
How long does a video take?
It depends on the scope. Your quote states the delivery date before any work starts, so you can plan a launch around it.
Is this part of The Growth Strategy™?
No. The motion design service is separate. If you join The Growth Strategy™, motion ads are part of it, and your plan sets how many.
What do you need from us?
Access to your product or screen recordings of it, your brand files (logo, colors and fonts) and the goal of the video: who watches it, where it runs and what they should do next.
Do you also make UGC videos?
Yes, on request. We make and recommend motion from your real product first, because it shows what your software does. If UGC fits your buyer better, we tell you and quote it the same way.