PPC advertising

Ads that bring paying users, not just clicks.

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The platforms we run, picked by your plan

We start on two or three platforms where your buyers already are, and add more only when the numbers say so.

Google Ads

Show up when buyers search for the problem you solve.

LinkedIn Ads

Reach buyers by job title, company size and industry.

Meta Ads

Motion ads of your product where your buyers scroll.

Reddit Ads

Reach the niche communities where your buyers ask for advice.

X Ads

Reach people who follow your market and your rivals.

TikTok Ads

Short motion ads to test new hooks fast.

YouTube Ads

Longer product videos, and ads that bring back past visitors.

Bing Ads

Search ads for the buyers who search on Bing.

Every dollar aimed at customers

Strategy, motion ads and tracking work as one, so the budget goes where buyers turn into paying users.

Catch the buyers who are ready

Ads and pages that catch buyers who are ready to try, and turn them into trials and demos.

Reach the person who decides

Campaigns aimed at the person who signs off, not just a job title.

Answer when buyers ask

Search ads that show up the moment a buyer looks for the problem you solve.

Bring back the ones who left

Retargeting on Meta, Google and LinkedIn brings back visitors who did not sign up.

Make the product click

Motion ads of your real product, so a buyer gets it in seconds.

Test fast, keep the winner

Hooks and offers race on a small budget. The winner gets the money.

How we grow SaaS with PPC (not just run ads)

The same steps in every plan, with dates you can hold us to.

Audit and strategy

We go through your funnel, your sales calls and your numbers, then pick the platforms where your buyers already look.

Plan and setup

By day 5: channels, budget from your own math, stop rules, tracking and the first scripts. You approve it before a dollar is spent.

Ready by day 7

Your GTM plan and a reference ad by day 7. Like them? We launch in your own ad accounts.

A test every week

One new hook, audience or offer against the current best, every week. Every Monday, the numbers: spend, trials, paying users and cost per customer.

Scale what works

Losers stop at the number we agreed. The budget moves to what brings paying users, and we make more of it.

hopastudio vs other agencies

Compared with hiring in-house and with a usual PPC agency.

In-house

Hire two to four people: ads, design, analytics
Months to hire and ramp up
Salaries before the first result
Learns your market on your money
Tracks ad metrics, not customers
One person’s view of the funnel
A bad hire is hard to undo

Other agencies

A menu of services, each one extra
A learning month before anything ships
Long retainers
Stock creative, or UGC only
Reports clicks and impressions
Follows briefs, not your numbers
Ad accounts often in their name

hopastudio

One plan with the parts your stage needs, one team
GTM plan and a reference ad by day 7
One monthly fee, cancel any time
Motion ads of your real product, by our own team
Judged on cost per customer
The plan changes with your numbers every Monday
Your accounts, and all fees back if we miss the day 90 target

PPC is one part of The Growth Strategy™.

In PPC, we focus on the cost of a paying customer, not on clicks: every ad has a stop rule, and the budget follows what works.

Frequently asked questions

Which platforms do you run?

The ones where your buyers are, usually Meta, LinkedIn, Google Search and YouTube. The plan picks two or three from your product and your math, and adds more only when the numbers say so.

How much ad budget do I need?

It comes from your own math on the call: what a customer is worth to you. There is no fixed floor. With no budget, we start with a small test budget.

Who owns the ad accounts?

You do. The accounts, the pixels and the data stay in your name, and you pay the ad platform directly.

Who makes the ads?

Our own motion team, from your real product screens. UGC on request, when we think it fits.

What if the ads do not work?

Every ad has a stop rule, so a losing ad stops at the number we agreed. We write one target with you by day 5. If we miss it at day 90, all fees come back. The ad budget is paid to the platform and does not come back.

Can I hire you for ads only?

No. Ads work when the strategy, the message and the tracking behind them are right, so PPC is one part of The Growth Strategy™.